Lauren Bernat, whom you might better remember as the Wii Fit Girl stumbled half-naked into her 15 seconds of internet fame when a video of her playing with the Wii Balance Board clad only in panties and a t-shirt was posted to YouTube
And now she's back, capitalizing on that "fame" for the benefit of the new EA Sports Active title, a new "virtual fitness" product for the Wii from Electronic Arts. In a new promotional video EA Canada PR Manager Jen Riley addresses a crowd while Bernat punches, jumps and squats her way through the game's workouts, all while struggling to keep a perky, "lovin' every minute of it" smile on her face.
EA Sports Active is set for release in May and while Riley said the company had no further announcements at this time, she did point out that along with being a game EA Sports Active is also a brand, strongly implying that future "virtual fitness" titles for the Wii would be revealed in the future.
Read the full article here: Escapist Magazine
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